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Projects

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Feature Management +

I worked with another designer to refresh the visual design and improve the user experience of Ford's In-Vehicle and Accessory Based Digital Features, allowing users to easily manage, test, and publish features.

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Identity Mapper

Facilitated design sprints, ideated early concepts, and delivered assets for productioin to improve user engagement and satisfaction of an internal Ford tool for mapping In-Vehicle products to Retail and Fleet groups.

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Self-Service Portal

Orchestrated UX workshops and prioritized research-driven decisions to increase adoption of new enterprise tool for submitting vehicle cloud data requests.

*Due to legal reasons, the information and visuals in this case study cannot be shown; however, I would be more than happy to walk you through the impact I was able to provide!*

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